Welcome to “Spotlight”. We’re halfway through August and it’s hard to believe that football season and fall (my favorite) are just around the corner, but with the Yankees swooning lately, it seems like an increasingly tempting proposition. I can see. Yet, for the time being, off-field issues continue throughout the day. In the NFL, Cleveland Browns quarterback Deshaun Watson, who was accused of serial sexual abuse, could learn his definitive fate before an NFL-appointed arbitrator gets a chance to consider it. There is. In college football, there is a new story about the College Football Playoffs (CFP) system splitting off from the National Collegiate Athletic Association (NCAA) and becoming a sort of own entity for college football. And on my couch, a vengeful study of “sleeper” players and breakout his performers takes place for my fantasy football draft. With any luck, I’ll be the first pick in your fantasy lawyer draft and bring you into the spotlight.
- Snack company Rap Snacks is at odds with Mattel over using the name “Barbie” for its Barbie Que Honey Truffle Potato Chips collaboration with rapper Nicki Minaj. This is Rap Snacks and his A Tribe Called Quest “Ken I dip it? Tortilla chips.
- Apparel brand Nobull enters high-profile sports marketing with a sponsorship deal with the NFL. He hopes the sponsorship works. Otherwise, Nobull could fall into the realm of professional rodeo sponsorship, resulting in a very confused and horribly crippled rodeo clown.
- Decoldest Crawford of the University of Nebraska has signed a cool deal with an HVAC company (what else?) to claim the benefits of being the coldest.
Guaranteed deals, sponsorships and investments
College Football’s Most Unique NIL Deals for 2022
August 16, 2022 via Bleacher Report
College athletes across the country are benefiting from a new era in college sports, making NIL the number one attraction for school-goers.
Magic Johnson Talks His ‘Great Mentor’, Investing, CBD and More: It’s About a Leader Who ‘Unites to Create Magic’
13 August 2022 Via Benzinga
Earvin “Magic” Johnson officially entered the CBD business in 2020 with plans to make it big.
Star Search: How Celebrity RTDs Are Competing For The Cold Box
Via BevNet News on Aug 17, 2022
CUT TO COMMERCIAL: In the Finnish wilderness, actor Miles Teller befriends a bear and bonds with their shared love for Finnish Long Drink, a ready-to-drink version of Finland’s signature gin cocktail.
Apparel Brand Nobull Acquires NFL Combine Sponsorship Rights
16 Aug 2022 via Sports Business Journal (subscription may be required)
Boston-Based Training Apparel Manufacturer Nobull Acquires Sponsorship Rights of NFL Talent Combine, Earning Both “Official Combine Training Partner” and “Official On-Field Supplier of Apparel and Headwear” Designations at Annual Event Did.
sports
Part of Push to NFL, FIFA, UFC Streaming Service Fan Data
15 August 2022 via Sportico (subscription may be required)
Several sports leagues and federations have recently introduced new direct-to-consumer (DTC) streaming solutions and new markets for streaming products.
Barcelona sells another $100 million content division as season opener looms
12 August 2022 via Sportico (subscription may be required)
Barcelona selling continues. The Spanish football team, one of the most popular and most valuable football teams in the world, gave Orpheus Media 24.5% of his content division Barça Studios about $103 million ($103 million) on Friday morning. announced that it was sold for 100 million euros.
Mickelson, LIV golfers follow same legal path as cowboys, bowlers
17 Aug 2022 via Bloomberg Law (subscription may be required)
LIV’s early start, prize money can be an obstacle in court.
music biz
Mattel Nicki Minaj Sue Snack Company For Chips… ‘Barbie Cue’ Won’t Sit With Them
Via TMZ on August 18, 2022
Mattel is taking a snack company to court over a Nicki Minaj-themed chip that shares the same name as everyone’s favorite plastic doll.
All Eyes at Tupac Shakur’s Mansion
Via Wealth Management on 17 August 2022
West Coast rapper Tupac Shakur was tragically murdered in 1996, but his estate remains at the center of legal troubles.
Elvis’ Career with the Colonel – Royalty Revelation, Las Vegas Residence and Lawsuit
From The Daily Star on August 15, 2022
Colonel Tom Parker brought Elvis Presley tremendous success, but his long-standing partnership with the King of Rock and Roll didn’t come without a price.
Peloton Can’t Defeat False Ads Lawsuit Related To Music IP Spat
August 12, 2022 via Law360 (subscription may be required)
A New York federal judge has denied Peloton’s latest bid to avoid a class-action lawsuit accusing the exercise-bike giant of falsely advertising its “growing” library of online fitness classes.
Bang Energy has been accused of using music on TikTok. How could a record label lawsuit against this change brand marketing on apps?
From Markets Insider on Aug 15, 2022
Energy drink maker Bang Energy has made TikTok a core part of its marketing strategy. However, the company was recently found responsible for using the song in a TikTok video without a license.
movies and tv
Potential Conflict of Interest: Nooyi Withdraws from ICC Media Rights Disposition
Via The Economic Times, 15 August 2022
Jeff Bezos-owned Amazon exits IPL media rights auction, with Star and Viacom winning TV and digital rights respectively for record amounts.
Big Ten media rights deal expected to create more B1G games at Notre Dame, report says
Via Tradition on Saturday, August 16, 2022
Big Ten football fans can expect to see more of Notre Dame in the future, according to a new report.
Source: Kushner Pitching LIV Golf Media Agreement
16 Aug 2022 via Sports Business Journal (subscription may be required)
Former President Donald Trump’s son-in-law, Jared Kushner, has joined one of his US media connections to help the controversial Saudi-backed LIV Golf Tour secure a media rights deal. called.
The Big Ten finalize media rights deals with FOX, CBS and NBC
Via SportsGrid on August 11, 2022
Rick Horrow joins Ben to discuss the new media rights agreements Big Ten is establishing with FOX, CBS and NBC to air the event.
Non-Fungible Token (NFT)
Sir Anthony Hopkins Launches Limited NFT Series
From United Press International, August 17, 2022
Iconic actor Sir Anthony Hopkins is venturing into the tech business with the launch of an exclusive NFT collection on Wednesday.
Vera Bradley Heads To The Metaverse With Utility-Driven Nfts To Celebrate 40th Anniversary
17 August 2022 via MENAFN
Vera Bradley, Inc. (Nasdaq: VRA), the iconic lifestyle brand and parent company of America’s leading bags and luggage brand, Vera Bradley, unveils the world of Vera Bradley via Discord and Twitter. Did.
Anthony Hopkins sees NFTs as a ‘new form of art’
17 Aug 2022 via Techcrunch
As celebrities and athletes dive into the world of cryptocurrencies to endorse tokens and companies, some are turning to NFTs as a way to interact with their fans.
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